Shashi Sinha to get AAAI Lifetime Achievement Award 2023

A long-time veteran and influential figure in the Indian ad industry, Sinha is currently the CEO of IPG Mediabrands India. The Advertising Agencies Association of India (AAAI) has announced that the Lifetime Achievement Awards this year will be conferred on Shashi Sinha, CEO, IPG Mediabrands India. Sinha gets the honour for his contribution to the

FUNNY BUSINESS: HARNESSING HUMOR FOR SUCCESS BY JARREL TAN, STRATEGIST AT UM APAC

I have a mancrush on Ryan Reynolds. It’s not just the dashing good looks, or the charisma that bridges the gap between Hollywood charm and everyday relatability. It is how he has established himself as an advertising powerhouse. Just like his Marvel character “Deadpool”, he stands out as a master of wit, turning ads into

Reprise and Monash University give students media and marketing experience

Digital performance agency Reprise and its long-term client Monash University have launched a program to help students achieve real life employment experience; and learn about career opportunities in the media and marketing sector. The inaugural 12-week program hosted four Monash Business School students as part of the University’s ongoing Work Integrated Learning/Industry Experience elective. Jessica