The Argentine Football Association extends its presence in India together with Interactive Avenues

The Argentine Football Association (AFA) and the digital agency in India, Interactive Avenues, have reached an agreement to consolidate the content and brand expansion strategies of the Argentine team in India in the coming years.

To develop exclusive content on social networks and media in India, AFA began to work hand in hand with the leading agency in this market, with the objective of proposing interactions with the community, understanding the particular dynamics and Indian culture, with innovative proposals for elevating AFA’s presence in India, the company stated in a press release.

The agency was selected for its proven experience in managing sports media for renowned teams specializing in the Indian market, the company stated.