Urban Company gets Initiative Media to handle its media mandate

February 15, 2022 | Share this article

Online home service platform, Urban Company has appointed Initiative Media as its media partner.

As per the mandate, the agency will handle the brand’s online and offline media duties, with a focus on providing comprehensive media solutions to augment its business outcomes.

The account was won following a multi-agency pitch and will be handled by Initiative Media’s Gurugram office.

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