KINESSO

Kristine Biti Appointed Head of Kinesso APAC

April 8, 2024 | Share this article

IPG Mediabrands has appointed Kristine Biti as Head of Kinesso APAC. The announcement comes following the transition of Matt Ware to the position of CEO of IPG Mediabrands. Biti takes over leadership of 1000+ staff in eleven markets engaged in digital media, marketing automation, advanced analytics, commerce, and AI. Biti brings 15  years of advertising,

Interpublic Group, a global provider of marketing solutions, has announced the appointment of Susan Credle as its first-ever Creative Advisor. In addition to taking on this newly created role, Susan will continue to serve as Chair of global integrated creative network FCB through the remainder of 2024. She will also continue to report to IPG CEO Philippe Krakowsky. In the new role,

IPG Mediabrands has announced a strategic partnership between IPG Mediabrands Commerce and Stickler, a Live Commerce enablement technology provider, to produce a flexible end-to-end Live Commerce solution for brands across the Asia Pacific region. The bespoke solution which offers ‘Live Commerce as a Service’, allows brands to plug into a suite of software and service