Interactive Avenues, a Reprise network company and the digital arm of Mediabrands India, has won the digital creative mandate for Hindustan Unilever Limited’s dishwash brand – Vim. The agency won this mandate through a highly competitive pitch process and will handle the account through their Mumbai office.
Interactive Avenues’ mandate includes amplifying the brand’s social media presence, managing their e-commerce content, and delivering cutting edge creatives and digital video commercials.
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