KUALA LUMPUR, March 28, 2022–Reprise Digital, the full-service integrated communications agency within the IPG Mediabrands network, held its first annual Reprise Community Day on 10th March, a day recognised for all Reprise APAC offices to close for volunteering efforts within local communities. To honour the day, Reprise Malaysia chose to commit as “environmental heroes” by way

Aditi Mishra has been appointed the new CEO of Lodestar UM, India. “She has been with Lodestar UM for over two decades, shining bright in varied roles. She started as a Management Trainee and has worn many hats over the years, driving large client relationships in a business role to leading Strategy and Product as

This is the sixth time in the history of this award that Initiative has topped our poll of the sales directors of WA’s major media. Initiative was again a clear #1 this year, however only a handful of votes separated the next three highest ranking media agencies. The Helen Filov Media Agency of the Year

IPG’s Mediabrands has launched a content studio, aptly named Mediabrands Content Studio. Rolling out globally across 12 markets, the Mediabrands Content Studio will focus on creating content strategies for Mediabrands clients, with an approach focused on the three emerging categories of content: branded content opportunities with media partners, digital content that drives performance and engagement,