Mudah.my has leveraged the hype surrounding the new Star Wars Movie, Star Wars: The Rise of Skywalker, to launch its “Mudah.my Sell Wars” campaign on YouTube which features banner ads urging consumers to visit Mudah.my. Done in collaboration with UM and Ensemble Worldwide, the campaign runs until 31 December 2019. View the Full Article

SINGAPORE – 26 years since it started, Campaign’s Agency of the Year awards has been recognizing outstanding work, performance, inspiring leadership and management excellence in advertising and brand communications. The awards are made open to all media, advertising, creative, digital, PR, independent and specialist agencies from across the region, as well as the UK; while

All the winners from the 2019 Mumbrella NeXt Awards

December 10, 2019 | Share this article

13 up-and-coming industry stars have been recognised at the 2019 Mumbrella NeXt Awards, incuding UM’s Jack Graham taking out Media Agency Talent, and VMLY&R’s Isaac Anthony winning Creative Agency Talent. View the Full Article

APAC outpaced the global ad market’s 5.2% growth in 2020, but will only slightly beat the 5.7% growth Magna predicts globally for 2020 The Asia-Pacific ad market grew by 6.3% in 2019, ahead of North America (+5.1%) and EMEA (+4.3%) Magna says in its latest December ad forecast update. But APAC’s pace of growth will

Ensemble Worldwide and Universal McCann (UM) Malaysia have launched a mobile only campaign with KFC to promote the return of the Hot & Cheezy Burger. The campaign called ‘WOW My Burger’s Now Hot & Cheezy Volume 1.’ introduces the revival of the Hot & Cheezy burger mascots. This time, it sees the mascots helping Malaysians

All the winners from the 2019 Mumbrella NeXt Awards

December 10, 2019 | Share this article

13 up-and-coming industry stars have been recognised at the 2019 Mumbrella NeXt Awards, incuding UM’s Jack Graham taking out Media Agency Talent, and VMLY&R’s Isaac Anthony winning Creative Agency Talent. 2019 Mumbrella NeXt Awards: Media Agency Talent (sponsored by Think TV): Jack Graham – UM Business Administration and Support: Scott Laird – Initiative Media View