Media Lion Review: ‘Put your ideas on the ground and keep a story going’

July 2, 2019 | Share this article

The media lion mainly examines whether the use of media is excellent . One of the criteria for evaluating the excellence of media work is craftsmanship, that is, how to use data at the right time to reach the right audience with great means, when to release content can stimulate a certain amount of response and on this basis Extensions, etc.

In today’s advertising industry, a lot of creative ideas have emerged, and good ideas have become the main criteria for people to evaluate works, but in fact some good ideas have not been well-planned because of lack of media planning, and some have gained popularity because of hot topics.

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