LUCRF SUPER HIGHLIGHTS ITS HANDS-ON APPROACH IN NEW NATIONAL CAMPAIGN VIA INITIATIVE STUDIO

September 24, 2019 | Share this article

One of Australia’s longest running super funds, LUCRF Super, is launching a national brand awareness and membership drive with creative work developed by Initiative’s creative and content division, Initiative Studio.

The new campaign goes to market this week on television and will be followed by Out of Home and other select digital channels. The creative was developed by the Initiative Studio team, with media planning and buying from Initiative.

View the Full Article