Initiative Wins Swinburne Uni’s $3.5 Million Media

March 27, 2019 | Share this article

Swinburne University of Technology has appointed Initiative to oversee the University’s advertising portfolio, following a competitive tender process.

The appointment sees Initiative continue as the advertising partner for Swinburne University of Technology, having won the business initially in 2015. Initiative’s multi-channel assignment for Swinburne University of Technology will see advertising strategy, planning and execution focused on building awareness and consideration of the quality of tertiary courses offered by the University.

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