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Kmart Australia, which is owned Wesfarmers, worked with agency Universal McCann and immersive technology developer OmniVirt on the effort, which lets consumers virtually visualize decor and furniture products available at the chain’s stores in their home and other environments. Users can select and move the products via their smartphone camera without having to download a

Be the Ally

May 28, 2019 | Share this article

IPG Women’s Leadership Network, in collaboration with Facebook, hosted an event titled, “Be the Ally.” The audience included over 80 people from across 18 IPG companies. The event was a mixture of activities designed to make us think about the impact and related responsibility of our behaviors and communication styles. View the Full Article

UM Australia welcomes experienced change management and people development executive Claire Monteilh as director of people and wellbeing. She will join UM’s national senior leadership team and report to CEO Fiona Johnston. Says Johnston: “As business evolves at speed, a key focus for us is supporting, developing and protecting our people along the way. There

IPG Mediabrands Australia has just exceeded its target of $100,000 in contributions for its 2018 fundraising drive to support the youth mental-health charity, batyr. The fundraiser, launched on October 18 and coordinated by UnLtd, aimed to eclipse Mediabrands’ fundraiser for batyr last year which raised more than $70,000.

UM Again Tops For Most Media Wins For October

December 3, 2018 | Share this article

Universal McCann (UM) has held on to top spot for media wins for the month of October according to the latest data from martech firm R3. UM won from Starcom in second spot, Havas Media in third, Carat fourth and M2M rounding out October’s top five.