Reprise Media

Reprise Digital Malaysia has recently added to its creative team with several new hires, including the appointment of two new Creative Directors – Jarrod Reginald and Eddy Nazarullah. Reginald joins from Ogilvy Malaysia where he worked for 12 years and was the Creative Director for major brands such as Guinness, Tiger Beer, CIMB, Coca-Cola. Nazarullah

In September of 2018, the Supreme Court in India repealed Section 377 delivering a sense of freedom to millions of LGBTQIA+ people in the country by granting them constitutional equality. While India today marks the nation’s 73rd Independence Day it is the Pride community’s first. To commemorate this, prominent community members and a few of

The Mentally Healthy Change Group (MHCG), a collective of leaders in the creative, media and marketing industry, have launched the Heart On My Sleeve storybook to help remove stigma around mental health in the industry. The results from the Mentally Healthy 2018 study into mental health within the industry revealed that 56% of participants showed

“I really don’t think gamification is something new, in APAC, or in the world,” says Penny Chow, managing director at Reprise HK. In the past year, the Reprise team has had notable success using gamification to great effect in campaigns for Nike and Coca-Cola. But Chow thinks the industry has a major misconception about the

Reprise Digital Malaysia devised a unique ‘balik kampung’ (homecoming) campaign with client Malaysian Airlines Berhad for the festive Ramadan/Raya period. The two-part campaign launched with the release of a special festive video for Malaysia Airlines titled ‘Sama-Sama Balik Kampung’. The two-and-a-half-minute video built the story around the journeys back to hometowns, and common experiences around

In addition to the 4 Grand Prix awards there were 11 Golds, 21 Silver and 69 Bronze awards handed out. Grand Prix winners were: BWM Dentsu Sydney for The ALS Association “Project Revoice” in the Public Relations category. Volvo Car Australia’s “Living Seawall” from whiteGREY Australia won in the Care for the Environment category. KFC

Malaysia’s Eid celebrations – referred to as Hari Raya – are marked by family reunions, visits to relatives, and of course lots of delicious traditional food. Hari Raya is also, according to marketing gurus, a prime period for big brands, telecoms firms and even government-linked corporations, as it’s one of the few times a year