The NSW Government has launched a campaign to provide information and support to the Indigenous community during isolation. Produced in partnership with SBS’ NITV – National Indigenous Television – the four pieces of content will air during the broadcaster’s weekly NRL panel program, Over the Black Dot, across the next four weeks. The content features

CAMPAIGN CONNECT: Digital, performance marketing and ecommerce expected to see sharp uptake as companies focus on dealing with brands and consumers in flux. Speakers at the inaugural session of Campaign Connect in Asia all agreed that the pandemic had made the old marketing playbook redundant. In a session on “an APAC view on lessons past

MANILA, PHILIPPINES — Venus R. Navalta, CEO of IPG Mediabrands Philippines, knows brands. As a highly respected media industry leader, she founded IPG Mediabrands after spending 18 years in McCann World Group as EVP and Country Head for Universal McCann. In this piece “Media — Disruption, Dynamism and New Directions,” she talks about the winners

Energizer has named UM, the global marketing and media agency network of IPG Mediabrands as its global media agency. Under its expanded global scope, which includes APAC markets Malaysia, Singapore, Indonesia, Philippines, Australia, New Zealand, and South Korea, UM will take on all strategy, planning, buying, research, and data and analytics media duties for Energizer’s

Reprise Digital Malaysia, apart of the IPG Mediabrands network, has released another film with Tenaga Nasional Berhad (TNB) to commemorate the Ramadan/Raya season. Titled #SemangatRayaEpikFantastik, which translates to the ‘Epik Fantastik’ Raya spirit, the film holds the essence of TNB’s Raya films of years past through cameo appearances from previous festive films, and an energy

KUALA LUMPUR, MALAYSIA – Reprise Digital, the full-service integrated communications agency within the IPG Mediabrands network, released a digitally-led campaign for UEM Sunrise to keep the festive cheer alive in the lead up to Hari Raya. The “Home is Where Raya is” campaign invites Malaysians to participate in the making of the UEM Hari Raya

See the APAC change-makers, leaders, achievers and rising stars shortlisted for the fourth Women Leading Change Awards. The shortlist for the fourth edition of the Women Leading Change Awards includes finalists in 11 individual categories, two company categories, two campaign categories and two special categories. Link to main Article