KUALA LUMPUR, MALAYSIA – Ensemble Worldwide and Universal McCann‘s upcoming Raya campaign for Ikano Centres, part of IKEA Southeast Asia, spotlights Malaysia’s first Raya brand film with TikTok integration and a dance challenge to keep the Raya tradition going strong. The #TipTokRaya campaign for Ikano Centres, which includes IPC Shopping Centre, MyTOWN Shopping Centre &

See the APAC change-makers, leaders, achievers and rising stars shortlisted for the fourth Women Leading Change Awards. The shortlist for the fourth edition of the Women Leading Change Awards includes finalists in 11 individual categories, two company categories, two campaign categories and two special categories. Link to main Article

With a digital savvy population and over 4.6 million social network users (as of 2018) in Malaysia, it comes as no surprise that Malaysia is no stranger to influencer marketing. Amit Sutha, CEO UM Studios and Ensemble Worldwide, told A+M that the Malaysia market is brimming with talent and can aid from technical skills of

Mudah.my has leveraged the hype surrounding the new Star Wars Movie, Star Wars: The Rise of Skywalker, to launch its “Mudah.my Sell Wars” campaign on YouTube which features banner ads urging consumers to visit Mudah.my. Done in collaboration with UM and Ensemble Worldwide, the campaign runs until 31 December 2019. View the Full Article

Ensemble Worldwide and Universal McCann (UM) Malaysia have launched a mobile only campaign with KFC to promote the return of the Hot & Cheezy Burger. The campaign called ‘WOW My Burger’s Now Hot & Cheezy Volume 1.’ introduces the revival of the Hot & Cheezy burger mascots. This time, it sees the mascots helping Malaysians

Ensemble Worldwide has partnered with Petronas to unveil the first chapter of a three-part web film titled ‘Land of Light Bulbs’ for the Indian market. The 18-minute first chapter “Flicker” and the coming chapters were co-directed by India’s Rajesh Mapuskar and Malaysia’s Rajay Singh and produced by Director’s ThinkTank working with Fingerprint Films and Executive

From trained anthropologists to rock concert managers, from gutsy entrepreneurs to corporate climbers, Campaign’s Women to Watch list represents 40 incredible stories of women with the skill and determination to not only succeed personally but also to lift others up around them. Every woman on this list has invested heavily in her career, spending hours